CHANGE YOUR PARADIGM
FROM SUPPLY CHAIN TO VALUE NETWORK
You will not win against your competition if you treat your supply and demand as a “supply chain”.
There are no chains.
The far better approach is to treat your supply and demand as a semi-autonomous, collectively intelligent “Value Network”. All of the innovations taking place to win in the competitive marketplace are by those that understand supply and demand are delivered through a network of nodes and links and best managed by an adaptive digital platform.